It was clear early on that Stewart was going to be hard to defeat. During the five-week contest, conducted entirely on Facebook, Stewart dominated each round of the competition. Stewart’s closest opposition came in the final round against another fan favorite, four-time NASCAR Sprint Cup Series champion Jeff Gordon. Stewart accumulated nearly one-fifth of all the votes cast during the “Drive for the Cover” campaign.
“In the midst of a racing season cut short by injury, the number of fans who voted for Tony speaks volumes about the excitement surrounding his return,” said Blake Davidson, NASCAR vice president of licensing and consumer products. “For a campaign that was heavily driven by social media, the more than 700,000 votes cast in the ‘Drive for the Cover’ campaign is a testament to the social media prowess of our industry and fans.”
NASCAR ‘14 is scheduled for release in early 2014 on the PlayStation® 3 computer entertainment system and Xbox 360® games and entertainment system from Microsoft, for the suggested retail price of $49.99. Stay tuned for the official release date and a first look at the game soon.
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series), four regional series, one local grassroots series and three international series. The International Motor Sports Association (IMSA) governs the TUDOR United SportsCar Championship, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information, visit www.nascar.com and follow NASCAR at www.facebook.com/NASCAR and Twitter: @NASCAR.
About Deep Silver
Deep Silver develops and publishes interactive games for all platforms, seeking to deliver top-quality products that provide immersive game experiences driven by the desires of the gaming community. The company has published more than 200 games worldwide since 2003, including the best-selling zombie action Dead Island™ franchise, the critically-acclaimed Metro™: Last Light and the smash hit action adventure Saints Row IV™. Deep Silver is a wholly-owned subsidiary of Koch Media, GmbH, and includes the renowned development studio Deep Silver Volition, based in Champaign, IL. For more information, please visit www.deepsilver.com or follow us on Twitter at @deepsilver.