Gateway Motorsports Park and MAKE Motorsports announced today that the Camping World Truck Series event will be named the “Drivin’ for Linemen 200”. The race is meant to increase awareness of the Linemen of America and the electrical industry.
“Gateway Motorsports Park is honored to be associated with the Fallen Linemen Organization and the International Lineman’s Museum,” Curtis Francois, CEO and owner of Gateway Motorsports Park. said. “With the sporadic and dangerous weather we experience here in the Midwest, our fans understand the critical role electrical linemen play in assisting other first responders in their efforts to save lives. Our goal with this event partnership is to recognize these heroes, their families, and pay tribute to the men and women who have sacrificed their lives helping others.”
The sponsorship of the race marks the first venture of event marketing for the Lineman industry; the No. 50 MAKE Motorsports Chevrolet Silverado is the first industry-sponsored truck series vehicle.
“The ‘Drivin’ for Linemen 200’ is dedicated to the hard-working men and women who risk their lives every day to keep America energized,” Tracy Lowe, co-owner of MAKE Motorsports, said. “We want America to know how important they are in our lives, because without them, we would not have electricity in our homes or businesses and the things we take for granted wouldn’t be available. We aim to remember the past with the International Linemen Museum, the present and future linemen and their safety, while honoring the Fallen Linemen Organization.”
For the first time since 2010, the trucks will return to the St. Louis based short track on June 14, 2014. In the last event there in 2010, the Camping World Truck Series saw a record four green-white-checkered attempts in determining the race winner as NASCAR used the rule “as many green-white-checkered as it takes to get a green flag finish” at the time. David Starr was the eventual winner, and NASCAR adapted the green-white-checkered rule for all three of its major series which said that if the caution flag comes out at any time during the green-white-checkered run the race will end under caution. Shortly thereafter, NASCAR changed the rule to have a maximum limit of three green-white-checkered finishes rather than just one.